Probably not. Sure, you’ll get listed with the search engines easily. But without a top twenty listing at one of the majors (Google, Yahoo! or MSN), you won’t have traffic, literally, banging down your door.

In order to get better search engine results you need to make sure you are using the right keywords (and know how to use them), have links pointed your way and regularly check the results of your hard work. Here’s how.

Choosing Appropriate Keywords

Do you know what search terms your visitors are using to find you? Most blogging sites give you the option of checking up to see just how people found you. If you don’t have this feature available, hop over to http://www.statcounter.com/ and install their free service on your blog immediately.

Next, research those keywords. Visit Overture’s free site (http://inventory.overture.com/) and type in the most generic of the terms people are using to find your blog. You’ll get a list of related keywords used at a major search engine in the past month. Although it is an oversimplification of the search engine optimization process, try and stick to the more unusual but natural-sounding keywords as your top picks.

Putting Keywords in the Right Places

Once you’ve picked a keyword that applies directly to your blog, make sure to incorporate it into the following portions of one complete blog posting:

# The title;
# The first sentence;
# Each header (if you have any);
# Once a paragraph; and
# The last sentence.

If you have any links to outside sources, use the same keyword as your link text where possible. Also, for each blog posting, try and pick a different (but related) keyword to use. Feel free to reuse keywords every 30-45 postings.

Submitting to Directories

Your third step is to take these keyword optimized blog postings and post them to the article and blog directories. Most of the search engines determine the relevancy of your blog by how many outside websites link directly to you; therefore, posting your blog entries (with a link back to your site in your resource blurb) is an easy and straightforward way of doing so.

Checking Your Progress

It may take a couple of days to see any results, so try and wait a week before you take a look at StatCounter. Have your hits increased at all? Are there any new search engine referrals?

To track your blog’s ascent up the search engine rankings for any given keyword, try Digital Point’s free Keyword Tracker Tool (http://www.digitalpoint.com/tools/keywords/). It is an excellent way of ensuring your blog positioning efforts are paying off.

With all blog postings, content is key. Without useful, interesting information that cannot be found elsewhere, your visitors won’t come back for more. Incorporate these simple search engine optimization techniques into your blogging practice however, and you’ll both keep the visitors you already have and dramatically increase your readership through high ranking search engine placement in no time.

For more details on running a profitable Wordpress blog visit http://wpautoblog.com

The essential thing for a company to do is to initially create an online presence. As long as you’re there, online and accessible over the Internet, people are bound to seek you out, in their quest for information. Imagine how much more business you can generate if you actively pursue marketing activities online. Imagine if your company website or weblog comes out as number one in Google for a generic search on your product or service. You can literally bring your brand closer to hundreds of millions of people who go online.

This is what the Internet Marketing Blog is all about. Here, we intend to share whatever knowledge and expertise we have to help businessmen and entrepreneurs harness the power of the Internet in effectively marketing products and services. We will explore the various avenues by which you can spread the word about your company or brand. We will help with the best practices and most sustainable methods-this is a fickle industry, after all. What’s in today may be passé tomorrow. So we would delve into both tried-and-tested and new-and-upcoming Internet marketing techniques.

Blogs and Blogging.

The concept of Web 2.0 has given power to the consumers of information to be content-producers themselves. Blogs and blogging have become indispensable tools in marketing one’s products, services, and brand. With blogs, companies can join in on the big conversation, and hence reach out directly to their clients, with a very effective talkback mechanism.

Search Engine Optimization.

What used to be a black-hat, or illicit, trade is now a recognized profession in the Information and Communications Technology industry. Search engine optimizers, or SEOs, pride themselves in being able to quickly, effectively, and legally raise a website’s rankings in the popular search engines, in order to attract more clients, and hence generate more business. After all, majority of online business is generated from fresh traffic, or first-time users who come straight from the search engines. It’s always a good feeling to be number one on Google, or at least on the first page, for relevant searches.

Online Revenue Streams.

We will also discuss how you can actually earn revenues online, through the various pay-per-click advertising, referral, and affiliate programs available. We shall also explore the different models, from contextual ad-generation, to fixed, per-impression advertising.

Most of my blogs are run using Wordpress and Caffeinated Content for Wordpress; a plugin used to get new content for your blog automatically based on keywords you choose. For more information and details on the Caffeinated Content plugin visit the main page of this site at http://wpautoblog.com